About | WildRock® Trailblazers™

About Trailblazers

Colorado-based women’s business coaching, retreats and more.

For multi-dimensional women who want more

Trailblazers is a curated collective of high-performing, high-powered women committed to growth, personally and professionally. Whether you’re in the C-suite, a business executive or a business owner, this is your space to make bold, aligned decisions with clarity and confidence. Through coaching, exclusive retreats, membership, and events, Trailblazers fosters lasting relationships with accountability, helping you elevate your true purpose.

Founded by WildRock PR & Marketing® CEO Kristin Golliher, Trailblazers has been a catalyst for meaningful relationships, professional development and personal fulfillment.

The values behind our vision

We believe, deeply and wholeheartedly, that:

    • The heart and mind have a place in decision-making
    • Success shouldn’t come at the cost of self
    • Career and personal growth can go hand in hand
    • “Good enough” is no longer good enough
    • Community can exist without competition
    • Real work leads to real progress

We believe this for ourselves—and you can, too.

A group of women at the WildRock Trailblazers Women's Retreat in Fort Collins, CO.

At Trailblazers, we believe in the unstopabble power of women when every aspect of their lives is thriving.

TRUSTED BY TRAILBLAZERS FROM LEADING ORGANIZATIONS

Meet the Founder

Hi, I'm Kristin Golliher

Hi, I'm Kristin Golliher

I’m a passionate entrepreneur, executive coach and marketing strategist who thrives on helping other women experience groundbreaking transformation. Through WildRock Trailblazers programs, I empower ambitious women to create lasting growth by aligning their goals and actions with their authentic selves. We often see Trailblazers finally landing the promotion they’ve been working toward, launching a new venture that reflects their values, putting systems in place to reduce stress and protect their time, or reigniting their spark in both life and business. I believe in creating space for women to invest in themselves and build community with like-minded individuals so they can show up as their very best—in leadership, in business and at home.

I started my career on the ground floor at OtterBox, where I gained invaluable C-suite experience and helped transform the company into the global brand it is today. My time at OtterBox lit a fire in me for building businesses that not only grow, but grow with heart. Today, I lead WildRock® Public Relations & Marketing, a seven-figure, award-winning marketing agency. (Fun fact: Along with my team, we also authored Change. Adapt. Rock.: A Rock-Solid Guide So You Can Win at Marketing, an Amazon best-selling book.)

My personal mission is simple yet powerful: I exist to breathe love, laughter and positivity into the world by placing a premium on people. Rooted in faith, I continually seek new challenges to pull myself—and those around me—away from mediocre and toward exceptional. That mission fuels every coaching session, every retreat, every event and every conversation I have with leaders who are looking for something more.

When I’m not helping women grow to reach their potential or diving deep in marketing strategy, you’ll find me with my husband and two beautiful daughters embracing the outdoors.

Trailblazers Concierge Team

Chrissy Caesar

Chrissy Caesar

Kelly Wakefield

Kelly Wakefield

Annika Deming

Annika Deming

Erica Lawlor

Erica Lawlor

Lauren Bratten

Lauren Bratten

Coaches & Facilitators

Elizabeth Garcia

Elizabeth Garcia

Elizabeth Garcia, WildRock® Trailblazers™ Community Liaison, spent over a decade in the corporate world leading Learning & Development programs, supporting executive teams, and shaping people-first operations across a global organization. During that time, she also led a Women Lead initiative, deepening her commitment to helping women rise, lead, and navigate their careers with confidence. After years of building clarity and culture from the inside, she shifted gears to launch her own consultancy, EKG Collective, where she now serves as a Fractional COO and strategic partner to nonprofits and small businesses.As a mom, wife, and entrepreneur, Elizabeth knows what it means to juggle a big career and a full personal life — and to stay grounded in her core values and faith along the way. She’s the friend who will plan a theme party, organize a group adventure, or escape to the beach or mountains whenever she can. When she’s not mapping frameworks or facilitating groups, she’s camping with her family and soaking up the Colorado sunshine.

Liz Scheinost

Liz Scheinost

Liz Scheinost is an accomplished business strategist with over a decade of experience dedicated to empowering nonprofits to achieve their missions. As the Strategy Lead at a prominent medical nonprofit, Liz spearheads strategic planning and execution, leveraging her expertise to drive impactful outcomes. Liz is a certified Change practitioner and trainer, equipping her with the tools and insights to drive effective organizational transformation.

Liz founded Alongside Partners, LLC after her transformational experience at the WildRock Trailblazers retreat in 2023. Her profound realization of her passion for supporting female entrepreneurs and visionaries led her to establish this venture, offering a comprehensive suite of services, including strategic consulting, change management training and support and facilitation services tailored to nonprofits, community organizations and small businesses.

Janea S. McDonald

Janea S. McDonald

Janea S. McDonald is the powerhouse behind Edge Consulting, LLC, a firm dedicated to unlocking the full potential of organizations by nurturing their greatest asset—people! Since 2011, Janea has energized teams at industry giants like Chevron, Mississippi Power, and Domino’s largest franchisee, delivering training that’s not just informative but truly inspiring. With a PhD in Human Capital Development and nearly three decades of HR experience, she’s the go-to expert for companies needing HR audits, strategic planning, employee coaching, and more. She’s a certified pro (PHR, SHRM-CP, FourSight facilitator, and more), a former ATD chapter president, and a passionate educator who’s taught at multiple universities. Now, through her HeartRise Institute, Janea is sharing her wisdom one relationship at a time—helping individuals grow, connect, and thrive. Off the clock, she and her husband Andy are embracing empty-nester life with their beloved red lab, Bert, filling their days with travel, books and family visits.

Becky Lauridsen

Becky Lauridsen

Becky Lauridsen is a Licensed Professional Counselor, Certified LENS Neurofeedback Provider, entrepreneur and founder of IOME—a Northern Colorado mental wellness company dedicated to making preventative care simple, accessible and guilt-free. Through IOME’s workplace wellness programs, Becky partners with organizations to reduce burnout, strengthen workplace culture and help employees care for their mental health before reaching a crisis point.Inspired by her own experiences with burnout, anxiety and postpartum depression, Becky has made it her mission to challenge the traditional approach to mental health. She is passionate about helping high-achieving women recognize that success and well-being do not have to compete. Her guiding belief is: “You deserve the best because your loved ones deserve the best of you, not what’s left of you.”Becky brings an approachable, honest and practical perspective to conversations about leadership, mental wellness and creating sustainable success. She believes meaningful growth happens when women have the space to slow down, reconnect with themselves and move forward with greater clarity and confidence.Outside of her work, Becky lives in rural Northern Colorado with her husband, Tyler, and their two daughters, Bryer and Brystol. She loves spending time with her family, traveling and embracing the outdoor and rodeo lifestyle.

Brittany Szigeti

Brittany Szigeti

Brittany spent 15 years in the corporate business world serving various roles in Customer Success, Sales and Leadership. She was involved in a few software startups that were acquired, and now co-owns a SaaS startup with her husband in Denver, Colorado. She has personally mentored and coached dozens of individuals, teams, and businesses through corporate functions. In 2022, she decided to follow her passion and pursue her ICF (International Coaching Federation) accreditation and her own coaching business.

Brittany has seen first-hand the power of women supporting women though retreats and female business coaching, particularly with emerging leaders and women facing personal and professional transitions. She is passionate about shining a light on others’ strengths and partnering with them to create a meaningful professional journey. Brittany also enjoys tennis, hiking and spending time with her husband and two small children.

Our Inspiration

Johnna Bavoso

Johnna Bavoso

The People Business Inc.

Trailblazers was inspired by Johnna Bavoso, president of The People Business Inc. As a seasoned entrepreneur, Johnna has been helping organizations and individuals successfully navigate change and coaching leaders and entrepreneurs to achieve their best while building high-performing teams since 1983.

Kristin and Johnna were introduced when Kristin started WildRock in 2012. With a collective passion for supporting women business owners and executives, the concept of Trailblazers women’s retreats and business coaching for female entrepreneurs was born in 2018, and fully came to life in 2023.

RECOGNITION IN OUR COMMUNITY AND INDUSTRY

Coach U Logo
ICF Logo
Everything Disc Logo
Mercury 100 Logo

Northern Colorado Mercury 100 Business

Colorado Biz Logo

Top 25 Most Influential Young Professionals in Colorado – Kristin Golliher

Colorado State University Logo

Cammy and Cammy Maximum Award

Northern Colorado Superwoman Award Logo

Kristin Golliher

40 Under Forty Logo

Kristin Golliher

Women of Distinction Logo

Finalist – Kristin Golliher

Hermes Awards Logo

Platinum and Gold Winner

PRSA Gold Logo

Gold Pick Winner

PRSA Silver Logo

Silver Pick Winner

Marcom Awards Logo

Platinum and Gold Winner – MarCom International Marketing Awards